McDonald’s holds the biggest restaurant page on Facebook with over 1.24 million fans. It is a brand that has been known to use social media in interesting and versatile ways. They had mommy bloggers review various franchises in many cities and then blog about their experience. Word of mouth is something that social media depends on and something for small business owners to take seriously. McDonald’s uses social media to generate business, deal with customer service and to reach out to their target audiences. It is vital that an entrepreneur understands the value of social media. Every fan can be converted to a customer and loyal customers who can be kept informed and satisfied by minimal investment in social media campaigns.
Check out the super sized McDonald’s Social Media success!